AGENDA

Check out all the upcoming events, Brainery sessions and awards. Looking for St-Canneke, the next Young Accounts Bar or an interesting Brainery? This is the place.
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HYPE

Young planners need a very diverse skillset to fulfill their role. That is why this unique program offers 8 sessions that will help them stay relevant in today’s agency landscape and train young potentials in the art of strategic planning. This training is given by top Strategic Directors from Belgian agencies and supported by real experts in their domain.

General information

level
Medior
skills
Personal Skills
Strategy​
calendar

April until June, evening sessions

Address
Various locations
Price

Early bird: €995 + VAT (before 31.12.2024)
Members: €1 050 + VAT
Non-members: €1 295 +VAT

More information
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Writing with AI

Step into the world of ChatGPT, Copy.ai, and Jasper. Let a creative copilot assist you and speed up your writing process. Your tool is only as powerful as the expert using it. Focus on prompting, plug-ins, and stay up-to-date.

General information

level
Junior
Medior
Senior
skills
Creative​
Personal Skills
calendar

27.02.2025, 13:30 - 16:30

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €295 + VAT (before 31.12.2024)
Members: €335 + VAT
Non-membres: €495 + VAT

More information
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Presenting With Impact

In this half-day workshop, Geert Van Den Eijnden will use 10 tricks for better presentations, regarding body language, rhythm, tone... Based on the book ‘Presenteren met impact: van intro tot applaus’ Geert co-wrote with Kaat Jansen (Acco 2020).

Participants will practice a filmed 5-minute presentation during the second part of the workshop, with a checklist and constructive feedback from the group.

General information

Organizer

ACC Hosted

level
Junior
Medior
Senior
skills
Client Service
Creative​
Strategy​
calendar

25.02.2025, 12:00 - 16:00

23.10.2025, 13:30 - 16:30

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €295 + VAT (before 31.12.2024)
Members: €335 + VAT
Non-members: €495 + VAT
 

More information
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Negotiation for Influencer Campaigns

This training will focus on how to negotiate with influencers. An interactive dynamic workshop with theory, anecdotes, exercises, a one-pager toolkit, psychological tips, and tricks.

General information

level
Junior
Medior
skills
Personal Skills
Client Service
calendar

7.05.2025, 10.00 - 13.00 

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €295 + VAT (before 31.12.2024)
Members: €335 + VAT
Non-membres: €495 + VAT

More information
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Storytelling For Business

Connecting with your audience is not that easy. Whether it is with colleagues, in front of your clients or for students, very few people are skilled enough to tell a story that sticks.

General information

Organizer

ACC Hosted

level
Junior
Medior
Senior
skills
Client Service
Creative​
Strategy​
calendar

8.05.2025, 13:30 - 16:30

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €295 + VAT (before 31.12.2024)
Members: €335 + VAT
Non-members: €495 + VAT
 

More information
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Feedback & Coaching

Explore this brainery, based on the GRROW model and Jef Clement's 7 skills. Receive practical tips for smarter feedback discussions and coaching, empowering you to make a real impact.

General information

Organizer

ACC Hosted

level
Medior
Senior
skills
Client Service
Management​
Personal Skills
calendar

16.09.2025 -9:30 - 16:30

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €495 + VAT (before 31.03.2025)
Members: €535 + VAT
Non-members: €695 + VAT

More information
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Writing Skills

Want more return on investment for your company texts? Winning offers, powerful job ads and better-written e-mails?

General information

Organizer

ACC Hosted

level
Junior
Medior
Senior
skills
Client Service
Creative​
Strategy​
calendar

23.10.2025, 9:30 - 12:30

Address
ACC Offices: Minervastraat 4, 1930 Zaventem
Price

Early Bird: €295 + VAT (before 31.03.2025)
Members: €335 + VAT
Non-members: €495 + VAT
 

More information
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