HYPE
This program offers 8 sessions to equip young planners with essential skills and strategic planning expertise from top Belgian agency directors.

HYPE
Young planners need a very diverse skillset to fulfill their role. That is why this unique program offers 8 sessions that will help them stay relevant in today’s agency landscape and train young potentials in the art of strategic planning. This training is given by top Strategic Directors from Belgian agencies and supported by real experts in their domain.
General information
All
April until June, evening sessions
Early bird: €995 + VAT (before 31.12.2024)
Members: €1 050 + VAT
Non-members: €1 295 +VAT
What you will learn:
In this program, you will learn essential skills for strategic planning through 8 evening sessions led by top directors, focusing on real-world applications in today's agency landscape.
Program & speakers:
27.05.25
The Role of a Planner | Dimitri De Lauw & Tom Theys
11.06.25
Understanding businesses | Francesco Caccamese & Nathalie Rahbani
17.09.25
Capture your audience | Sofie Verstreken & Joris Joosten
24.09.25
Let Research help you drive Effectiveness | Dominique Poncin & Helena Gheeraert
01.10.25
The Branded Customer Journey | Dennis Snijders & Kathy Haemers
15.10.25
Why working with Creatives isn't working | Vincent d'Halluin
05.11.25
Pitch your thinking: The difference between being right and getting it right | Yves Van Landeghem
19.11.25
Jury Night
Language:
English
Who will benefit most from this course:
This course is ideal for mid-level professionals looking to enhance their strategic planning abilities and stay relevant in the evolving agency environment.
Cancellation Policy:
- Cancellations on or after January 31 will incur a 50% charge.
- Cancellations starting from February 28 require full payment, while name changes are complimentary.
If you have any questions, please contact brainery@acc.be